Fashionme Privacy policy

Effective Date: 22 April 2025

Fashionme ("we", "us", or "our") is committed to protecting the privacy and security of our users’ personal data. This Privacy Policy outlines how we collect, use, store, and share your personal information when you interact with our app and services.

By using Fashionme, you agree to the practices described in this Privacy Policy. Please read it carefully to understand your rights and how we process your data.

1. Information We Collect

We collect personal information to provide personalized wardrobe recommendations, made-to-measure garments, and improve our services. The types of information we collect include:

  • Personal Identification Information: First and last name, date of birth or age, gender, and contact details such as email address.

  • Body Measurement Data: 3D body scan data, including height, weight, and other measurements, to tailor your shopping experience.

  • Preference Data: Your measurement preferences (metric or imperial) and clothing size preferences.

  • Device and Usage Information: Information about the device you use to access our app, your IP address, app usage statistics, and cookies (if applicable).

2. How We Use Your Information

We use your data to provide a personalized and seamless experience, including:

  • To Tailor Clothing Recommendations: Using your 3D body scan and personal details, we recommend garments that suit your body shape and preferences.

  • To Process and Deliver Orders: Your body measurement data is sent to manufacturers to create made-to-measure garments and process your order.

  • To Improve Our Services: We use aggregated and anonymized data to analyze trends, improve app functionality, and enhance user experience.

  • Marketing: With your consent, we may use your information to send promotional emails or notifications about offers, new products, or events. You can opt-out of marketing at any time.

3. How We Share Your Information

We only share your personal data under the following circumstances:

  • With Service Providers: We work with third-party service providers (e.g., garment manufacturers, payment processors, and delivery services) to fulfill your orders. These partners only access your data as needed to perform their services and are bound by confidentiality agreements.

  • With Your Consent: We will only share personal information with third parties when we have your explicit consent.

  • For Legal Compliance: We may disclose your personal data if required by law, legal processes, or to protect the rights, property, or safety of Fashionme, our users, or others.

4. Data Security

We are committed to protecting your data. We use robust security measures, including encryption, firewalls, and secure data storage, to prevent unauthorized access, loss, or misuse of your personal information.

While we take reasonable steps to protect your data, no system is entirely secure. If we experience a data breach, we will notify affected users in accordance with applicable privacy laws.

5. Your Rights

Depending on your location and applicable privacy laws, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you.

  • Rectification: Correct any inaccuracies in your personal data.

  • Erasure: Request the deletion of your personal data, subject to certain conditions.

  • Restriction: Request that we limit the processing of your data under specific circumstances.

  • Data Portability: Receive your personal data in a structured, commonly used, and machine-readable format and transfer it to another service provider.

  • Objection: Object to the processing of your personal data in some cases, such as for marketing purposes.

  • Consent Withdrawal: If we rely on your consent for processing, you can withdraw it at any time.

6. Data Retention

We will retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Once your data is no longer required, we will securely delete it.

7. International Data Transfers

Fashionme operates globally, and your personal data may be transferred to, stored, or processed in countries other than your own. Where we transfer your data to a country with different privacy laws, we ensure that appropriate safeguards, such as standard contractual clauses, are in place to protect your data.

8. Children’s Privacy

Fashionme is not intended for use by individuals under the age of 16, and we do not knowingly collect personal information from children. If we become aware that a child under 16 has provided us with personal information, we will delete it in accordance with applicable laws.

9. Cookies and Tracking Technologies

We may use cookies and similar tracking technologies to enhance user experience, analyze trends, and improve our services. You can control your cookie preferences through your browser settings or our app's cookie consent tool.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. When we do, we will notify you by updating the "Effective Date" and, if significant changes are made, provide additional notice (e.g., in-app notifications or emails).

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

11. Contact Us

If you have any questions, concerns, or requests related to this Privacy Policy or how we handle your personal data, please contact us at:

Email: admin@fashionme.io
Postal Address: 57 Magma Crescent, Stonefields, Auckland 1072, New Zealand.

For users in the European Economic Area (EEA), you also have the right to file a complaint with your local Data Protection Authority if you believe we have not addressed your concerns adequately.

12. Your Consent

By using Fashionme, you consent to the collection, use, and sharing of your personal data as described in this Privacy Policy.

13. Ethical Garment Manufacturing

At Fashionme, we are committed to ensuring that all made-to-measure garments in our capsule ranges are produced under ethical and sustainable conditions. We believe in transparency and accountability in the manufacturing process, and we work exclusively with factories that adhere to the following principles:

  • No Child Labor: We strictly prohibit the use of child labor in any part of the manufacturing process. All our suppliers and partners are required to comply with international labor standards that ban child labor, and we conduct regular audits to ensure compliance.

  • Fair Wages and Safe Working Conditions: All workers involved in the production of Fashionme garments are paid fair wages and work in safe, regulated environments. We partner with manufacturers that provide clean and healthy working conditions, with necessary safety measures in place.

  • Ethical Practices: Our manufacturers follow ethical business practices, which include respecting workers’ rights, promoting fair treatment, and ensuring no forced labor or exploitation occurs at any stage of the production process.

  • Environmental Responsibility: We are committed to minimizing our environmental impact. Our partners adopt sustainable practices, including responsible sourcing of materials and reducing waste during the manufacturing process.

We ensure that our garments are produced in facilities that meet the highest standards of quality, ethics, and sustainability. You can shop with confidence knowing that each piece in your made-to-measure capsule wardrobe has been crafted with care, respect, and responsibility toward both the workers and the planet.

For any questions or more information regarding our ethical manufacturing practices, please contact us at admin@fashionme.io.